Weekend Degenerates was founded for individuals who understand the value of hard work and the importance of letting loose on the weekends. We believe that the weekend is a time to let go of the stresses of the life and embrace your true self.
The word Degenerate has a stigma of being a negative term, but to us its much more than that! It's about being your true authentic self and embracing the life you want to live. About not confirming to the normalization of society, and being different. Instead of being afraid to be different embracing it to the fullest!
Our founders were driven by a desire to create a brand that celebrated the hustlers and go-getters the ones who work hard all week and play even harder on the weekends. We wanted to create a line of clothing that embodied the spirit of the Degenerates, thus Weekend Degenerates was born
Our brand is more than just clothing - it's a lifestyle. We want to inspire people to live their life to the fullest, embrace their inner Degenerate, be different, be unapologetically authentic, and go against the norm. With Weekend Degenerates, every day is a Weekend.
Off-White c/o Virgil Abloh™ embarks on a new narrative where free thinking inspires a pioneering format for the future, where the age of imagination is the product of reality.
Inspired by Virgil’s vision and approach to his art, Off-White™ nourishes a collective of creative minds that represent the best in their category and have a strong and personal connection with Virgil. Ibrahim’s relationship with Virgil and Off-White™, born and nurtured through Instagram DMs, blossomed both personally and professionally over the last 3 years creating a strong bond based on mutual respect and shared values.
“Making a successful luxury brand in nine years is genius. It’s a feat that I admire and hope to continue building upon with a rich legacy. He revolutionised streetwear and luxury that crosses generations and decades. He showed the world that the underrepresented, the underdogs and Black people, in particular, have brilliant minds and can push and compete equally in the establishment. He inspired hope and brought about change.” - Ibrahim Kamara, Art&Image Director Off-White™